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Houses Cheaper than Cars in Detroit? Great, I'll take TWO!

Detroit Michigan is probably taking one of the biggest hits in the nation, when it comes to foreclosures.  

house of cashThe depressed economy in the area that has resulted from the loss of jobs in the auto industry and the fall-out of over lending to high risk borrowers, has some property selling for less than the price of a new car!  You can learn more about what is going on in Detroit, MI by reading the complete article here on Yahoo News.

Now wait... don't get the checkbook out just yet.  Analysts are not predicting a quick turn around on this market.  If you plan on attending this gold-rush for a great deal, expect to be in it for the long haul, between 5 and 7 years.

The good news for real estate agents in this area is that there are a LOT of real estate transactions happening in Detroit right now.  The problem is, its not between the buyers and sellers you are used to dealing with in residential real estate.  You've just got to figure out how to get into the middle of these transactions!  

It's the perfect time to develop some "out-of-the-box" marketing for yourself.

If you've never dealt with banks or lenders before, start positioning yourself as an ally for them to help recover their losses.  Becoming an REO agent for the banks is all about who you know.  Get your foot in the door by offering to help them liquefy the inventory of homes that they need to sell. 

I don't know who to tell you to call specifically, since I'm out here in Plainfield, IL... but I would suggest identifying the lenders who have the highest inventory or foreclosed homes and then establish contact with someone (preferably a decision maker) from their REO department. 

Another Idea: Since a lot of investors are purchasing these homes at the auction, it would be a great place to connect with an investor who will have multiple homes for sale in the future. I do realize that not all investors use agents to re-sell their investment properties, but there are still many who do.  If you start building those relationships now, you will be the one to get those listings when it's time to "cash out" for the investor.

Investors Can Also Provide A Service To You!

An extension of the relationship with investors is that they may be able to help provide a service to you!  If you are working with a homeowner that owes more money than their home is worth, you may have just found yourself a whole new breed of buyers.  Buyers who can negotiate a short sale AND buy the property!

Don't worry... your commission is safe!  Banks usually have no problem paying out a commission on a short sale if it is included in a HUD.

It is a real estate investors dream to buy low and sell high.  You just have to make sure you keep your footing and have an eye out for those bumps in the road.  

Good luck everyone!  It looks like your getting ready for some RAIN! 

 

 

4 commentsJulie Ferenzi • March 20 2007 11:09AM

It's all in the state of mind...

foreclosureBuying  a new home is almost always a positive emotional experience. Selling a home though, can stir up complex emotions and negative feelings about leaving behind cherished memories and a sense of security. This is commonly true of even the most ambitious sellers who prepare for the decision months in advance... and are excited about the prospect of the change. Now, can you just imagine the emotional state of a distressed homeowner?!

I got a phone call yesterday regarding a letter I had sent to a homeowner in foreclosure...

We talked for a few minutes and went over some of the things he could do avoid the foreclosure, and try to keep the house. Quickly my list of options for saving the house were eliminated for one reason or another, and he asked me to meet with him today to list the house for sale.

When I got there, I presented him with closed comps the area from the last 6 months that would help him decide on a selling price... he didn't want to see them.  He already had a price in his head before I got there based on an appraisal for a re-finance over a year ago, (re-fi appraisals always seem to come back higher than traditional purchase appraisals...). I tried to explain how using that number would be fine, but that it wasn't a good idea to inflate that estimate by $20K.

Not only do I imagine it won't sell at that price... but even if it did, I don't know of any bank will lend money $20K over the highest comp in the neighborhood unless the buyer pays the difference in cash. We are not seeing the same kind of appreciation in the market here in Plainfield, IL that we did a few years ago. Could it have happened in 2004, 2005, and even the first half of 2006, probably. But now?

He needed to see an equity sheet for the breakdown in the cost of selling his house. He needed to see exactly where he stood financially, in relation to how much he could realistically sell the house for. After doing the numbers based on where he stood today, the outlook was grim. He really does need to sell the house for much more than it is worth... just to break even.

I don't believe the house or the neighborhood warrant the asking price he needs to get... but I can't make him understand, what he doesn't want to see. He really needs to do a short sale on the mortgage just to get out from underneath it... the problem is, isn't really the owner of the property. The house is in his fathers name and he won't consent to a short sale because of the implications to his credit.

I was extremely frustrated by the experience, but none the less enlightened. I know this experience will make me be more prepared the next time I come across this situation. I need to develop my ability to overcome objections, especially when those objections are the very things keeping my clients in their current undesirable situation.

I will most likely not earn a commission for the listing on this house, and I'm okay with that... really.  I know it will come back to me in some way... and  because the process I went through to get it, taught me a valuable lesson...which may be payment enough for me! 

How would you have handled this? 

33 commentsJulie Ferenzi • March 11 2007 04:57PM